The limited edition Toblerone Eton Mess arrives at Heathrow
London Heathrow Airport presents the Toblerone Eton Mess for summer 2026, a limited edition created exclusively for passengers at the British airport. The new tablet will be available in World Duty Free stores at all four terminals during June and July, while supplies last.
Inspired by Eton Mess, one of the UK's best-known summer desserts, the recipe combines Toblerone white chocolate, raspberries, strawberries, meringue and shortcake pieces. The product aims to offer Travellers a gastronomic souvenir linked to the British tradition, reinterpreted in the characteristic triangular shape of the Swiss brand.
Production is limited to 4,000 handcrafted bars. Only 65 will go on sale each day, making the launch one of the most exclusive proposals of summer airport shopping. The initiative also celebrates Heathrow's 80th anniversary and coincides with the season of London's major tennis tournaments.
A Toblerone boutique at Terminal 3
Passengers departing from or transiting through Terminal 3 can visit the "Never Square Collection Boutique," a temporary space designed to turn shopping into an entertainment experience.
Inside the boutique there will be afternoon tea-style tastings with mini meringues, digital animations dedicated to the history of the Eton Mess and photographic installations with a personalized British guard Toblerone.
On busy days, a "Toblerone British Guard" will also pass through the terminal, ironically recalling the traditional Changing of the Guard ceremony and accompanying Travellers to the commercial space. A daily count will allow you to check how many tablets are still available.
An exclusive souvenir for Travellers
The launch aims to enhance travel retail as an integral part of the airport experience. Passengers can purchase a product that is not available at other airports or in normal commercial channels, to take with them as a souvenir of their trip to the United Kingdom or as a gift.
The campaign was anticipated at the beginning of June by an initiative on board the Heathrow Express. A British guard had traveled on the rail link between London Paddington and the airport carrying a giant replica of the tablet.
The Toblerone Eton Mess can be purchased exclusively at Heathrow in the World Duty Free shops in Terminals 2, 3, 4 and 5 throughout June and July 2026, unless the 4,000 available packs are sold out in advance.
Visual photos and London: Copyright © Sisterscom.com / Deposithphotos
