An information desk on Basilicata at Bari airport

This morning the new information desk of Basilicata was inaugurated in the arrivals area of the 'Karol Wojtyla' airport in Bari, an initiative wanted by the Lucanian territorial promotion agency.

 

Antonio Maria Vasile, president of Aeroporti di Puglia, underlined how this presence honors and strengthens the concept of the Puglia-Basilicata macro-region, an idea that has been under discussion for some time. This new information point represents an important collaboration between the two regions, offering travelers a privileged gateway to the beauties of Basilicata and Puglia. Vasile expressed gratitude to the APT Basilicata for choosing Apulian airports as a showcase for their attractions, highlighting how this initiative can help promote tourism and strengthen ties between local communities.

 

 

Antonio Nicoletti, general manager of APT Basilicata, said that this stand represents an important promotional opportunity for the entire region. At the desk, travelers will be able to obtain information material on the Lucanian municipalities, protected areas, historical and cultural heritage, and the means of public transport that connect Bari airport with various locations in Basilicata, including Matera and the Ionian coast. Nicoletti also highlighted that Bari airport is a fundamental gateway for Lucanian tourism, both national and international, and underlined the importance of this initiative in the context of the region's promotion strategy on foreign markets. The strategy, which is already bearing fruit, has seen a 63% increase in international arrivals in the first six months of 2024 compared to the same period in 2019, and continues to address Apulian travelers, who still represent a significant part of the Basilicata tourism market.

 

Two southern Italian regions with exceptional tourist riches such as the World Heritage Site in Puglia and the World Heritage Site in Basilicata, as well as the two splendid cities of Bari and Matera.

Edited by the editorial staff, Avion Tourism Magazine