SAS relaunches Business Class in Europe
From 1 October 2025, Scandinavian Airlines is introducing a new European Business Class to meet the needs of the most demanding travellers, with a clear, recognisable offer in line with international standards. The new SAS Business Class will be available on all European international routes, including flights within Scandinavia, with sales starting May 6.
A new standard for the flying experience in Europe
The new Business Class strengthens SAS's competitiveness in the premium segment and consolidates Copenhagen as a strategic hub for European and global connectivity. The initiative is part of the airline's long-term vision, offering passengers a consistent and high-quality customer journey, also in connection with other airlines in the alliance.
The strengths of the offer:
- Dedicated cabin: A reserved section at the front of the aircraft, separated by a curtain and partition, for comfort.
- Locked middle seats: more personal space and more privacy.
- Premium dining experience: new Food & Beverage concept with flexible menus, reusable porcelain and selected ingredients, for a service that lives up to international expectations.
- Priority services on the ground: priority check-in and boarding, access to selected lounges for a smooth and wait-free experience.
- Integrated sustainability: reduction of food waste, compostable materials, local sourcing and attention to environmental impact for sustainable aviation.