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17 May 2025

Veyron: the audacity of perfection

From Ferdinand Piëch's vision to the birth of a modern icon, Bugatti Veyron has redefined the boundaries of engineering and luxury. A journey through visionary concepts, technical challenges and pure Bugatti spirit

In the automotive firmament, few names resonate with the same evocative power as Bugatti. Synonymous with extreme luxury, absolute performance and revolutionary engineering, the brand has been able to rewrite the rules of speed and mechanical excellence. 

 

I quattro studi concettuali (EB 118, EB 218, EB 18/3 Chiron ed EB 18/4 Veyron) immortalati nel 2000 nei giardini di Herrenhäuser vicino ad Hannover. Copyright © Bugatti
The four conceptual studies (EB 118, EB 218, EB 18/3 Chiron and EB 18/4 Veyron) immortalized in 2000 in the Herrenhäuser gardens near Hanover. Copyright © Bugatti

 

In 2005, the Veyron 16.4 established itself as a turning point, a technical and stylistic statement that challenged the impossible: exceeding 400 km/h while offering a comfortable, elegant and perfectly usable driving experience. But Veyron was not born suddenly. Rather, it was the result of a creative and design process that had begun years earlier, the result of the ambitious vision of Ferdinand Karl Piëch, then president of the Volkswagen Group.

 

Concept caratterizzati da una creatività e da una tecnica senza pari: dalla Grand Tourer alla berlina di lusso, fino all'auto sportiva con motore centrale. Copyright © Bugatti
Concepts characterised by unparalleled creativity and technology: from the Grand Tourer to the luxury sedan to the mid-engined sports car. Copyright © Bugatti

 

It all began in 1997, during a high-speed train trip in Japan. It was there that Piëch, inspired by an unconventional mechanical concept, drew on an envelope the design of a W18 engine, a configuration never attempted before, destined to become the beating heart of the future Bugatti renaissance.

 

After Volkswagen acquired the brand in May 1998, that vision took shape through a series of concept cars that, between 1998 and 1999, explored different interpretations of the ideal car: powerful like no other, but at the same time luxurious and extraordinarily refined.

 

Bugatti EB 118

The first stylistic exercise was entrusted to Giorgetto Giugiaro of Italdesign, who presented the Bugatti EB 118 at the 1998 Paris Motor Show. A two-door coupé with an authoritative character, the EB 118 was distinguished by its elongated bonnet, necessary to house the imposing 6.3-liter W18 engine with 555 hp, mounted at the front. 

 

La EB 118, progettata da Giorgetto Giugiaro, presentata al Salone dell'automobile di Parigi nel 1998 Copyright © Bugatti
The EB 118, designed by Giorgetto Giugiaro, presented at the Paris Motor Show in 1998 Copyright © Bugatti

 

The arched line in the center of the bonnet recalled the famous "backbone" of the Bugatti Type 57SC Atlantic, while the cabin, inspired by Art Deco, combined craftsmanship and comfort, in perfect balance between tradition and modernity. With permanent all-wheel drive and state-of-the-art mechanics, the EB 118 represented the union between Bugatti's heritage and a new technological language.

 

Gli interni dell'EB 218, ispirati all'Art Déco, stabiliscono nuovi standard in termini di lusso, comfort e artigianalità. Copyright © Bugatti
The interior of the EB 218, inspired by Art Deco, sets new standards in terms of luxury, comfort and craftsmanship. Copyright © Bugatti

 

Bugatti EB 218

In March 1999, at the Geneva Motor Show, the EB 218 was unveiled, a luxury sedan version that took up the lines of the EB 112 of the Artioli era. Again, the unusual W18 beat under the bonnet, confirming the brand's desire to explore all possible variations of power and prestige. 

 

Nel 1999, Bugatti presentò la EB 218, uno dei pochi concept a quattro porte mai progettati dal marchio. Copyright © Bugatti
In 1999, Bugatti unveiled the EB 218, one of the few four-door concepts ever designed by the brand. Copyright © Bugatti

 

Longer than the EB 118 (a whopping 5,375 mm), the EB 218 introduced slight styling changes to suit its new limousine setting, offering a sophisticated vision of what could be a return of the Type 41 Royale in the twenty-first century.

 

Bugatti EB 18/3 Chiron

But it was in September of the same year, at the Frankfurt Motor Show, that a decisive turning point was recorded with the EB 18/3 Chiron, designed by Fabrizio Giugiaro. Compared to previous models, this concept car adopted a central rear layout for the W18 engine for the first time, placing itself as a true anticipation of the hypercar segment. 

 

Introduced in 1999, the EB 18/3 Chiron embodied Bugatti's first vision of a modern super sports car. Copyright © Bugatti

 

The design became more dynamic, compact, aggressive: a pure two-seater, with proportions typical of high-performance cars. Dedicated to Louis Chiron, the historic Bugatti driver of the thirties, this proposal looked clearly at the road that would lead to the Veyron, offering a concrete vision of how such an innovative engine could be used to enhance pure performance.

 

Bugatti EB 18/4 Veyron

The last stage before the birth of the definitive model came just a month later, in October 1999, at the Tokyo Motor Show, with the presentation of the EB 18/4 Veyron. This time, the pencil passed to the Volkswagen style center, under the guidance of Hartmut Warkuß, while the exterior was signed by a young Jozef Kabaň

 

La EB 18/4 Veyron, presentata a Tokyo nel 1999. Copyright © Bugatti
The EB 18/4 Veyron, presented in Tokyo in 1999. Copyright © Bugatti

 

The EB 18/4 had smaller proportions and a compact, muscular line that anticipated the production model with surprising fidelity. It was the last prototype to feature the W18 engine, but thermal management and technical complexity difficulties led to a momentous decision: the development of a new 8.0-litre four-turbo W16 engine, capable of delivering 1,001 hp more efficiently, with unprecedented technical refinement.

 

Gli esterni e gli interni della EB 18/4 Veyron anticipano chiaramente i tratti distintivi della futura Veyron 16.4 di produzione. Copyright © Bugatti
The exterior and interior of the EB 18/4 Veyron clearly anticipate the hallmarks of the future production Veyron 16.4. Copyright © Bugatti

 

The name chosen for the production model, Veyron, was a tribute to Pierre Veyron, a Bugatti driver, test driver and engineer who, in 1939, won the 24 Hours of Le Mans aboard a Type 57C Tank together with Jean-Pierre Wimille. A direct link between the brand's sporting epic and the new era inaugurated by Piëch, sealing an identity coherence that unites past and future.

 

Ferdinand K. Piëch puntava a un’auto oltre i 400 km/h con comfort e stile: i quattro concept furono fondamentali per realizzarla. Copyright © Bugatti
Ferdinand K. Piëch aimed for a car over 400 km/h with comfort and style: the four concepts were fundamental to making it happen. Copyright © Bugatti

 

The path that led from the initial vision of the W18 engine to the Veyron 16.4 was a tribute to perseverance, ingenuity and fidelity to tradition. The concepts - EB 118, EB 218, EB 18/3 Chiron and EB 18/4 Veyron - were not mere exercises in style, but real milestones. Each of them tested a different direction: grand tourer, luxury sedan, extreme sports car, definitive synthesis. All of them contributed, in a decisive way, to giving shape to a car that not only celebrated the majesty of the Bugatti name, but forever redefined its meaning in the automotive world.By the editorial staff, Avion Luxury Magazine

Text source and photo: Bugatti Press Office


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