21 June 2025

Ferragamo and Porsche: the excellence of the Italian dream

A synergy between sartorial art and luxury engineering celebrates 40 years of Porsche Italia with an exclusive limited edition collection, signed Ferragamo

When two extraordinary visions meet, something unique is born. Salvatore Ferragamo, the "shoemaker of dreams", and Ferry Porsche, creator of the first 356 roadster in 1948, have traced parallel paths of innovation and style, giving life to brands that still embody excellence today.

911 Carrera 4 GTS edizione '40 Anni Porsche Italia' Copyright © Dr. Ing. h.c. F. Porsche AG — **911 Carrera 4 GTS edition '40 Years Porsche Italia'** Copyright © Dr. Ing. h.c. F. Porsche AG

This affinity of values takes shape in an exclusive project that celebrates 40 years of Porsche Italia, with a special tailor-made edition born from the collaboration between the creative teams of Ferragamo and Porsche. A dialogue between Florence and Zuffenhausen that has given life to a masterpiece on four wheels: the 911 and the Taycan customized in the unmistakable 'Blusogno' shade, inspired by the iconic Hug bag and Ferragamo fabrics.

Workshop creativo_da sinistra a destra Linda Segner, Product Manager '40 Anni Porsche Italia' di Porsche AG; Grant Larson, responsabile del design dei progetti speciali di Porsche AG e Pietro Innocenti, Amministratore Delegato di Porsche Italia Copyright © Dr. Ing. h.c. F. Porsche AG — Creative workshop from left: **Linda Segner**, Product Manager '40 Years Porsche Italia' at Porsche AG; **Grant Larson**, Head of Special Projects Design at Porsche AG and **Pietro Innocenti**, Managing Director of Porsche Italia

Exterior: a tailor-made design
The chromatic elegance translates into a unique livery: 'Blusogno', developed through Porsche's "Paint to Sample Plus" program, enriched with thin white lines and signature graphics. The bonnet and rear spoiler are embellished with stylistic features inspired by Ferragamo's heritage, while a commemorative plaque on the B-pillars pays homage to the anniversary with embossed details that can also be felt by touch.

Workshop creativo_lo speciale colore Blusogno trae ispirazione dal blu notte di una recente collezione Ferragamo Copyright © Dr. Ing. h.c. F. Porsche AG — **Workshop creativo_lo special color Blusogno draws inspiration from the midnight blue of a recent Ferragamo collection** Copyright © Dr. Ing. h.c. F. Porsche AG

The rims, also in 'Blusogno' with hand-painted white profiles, recall a refined and dynamic aesthetic. The hubcap, in body colour, houses the Porsche crest in red, a chromatic tribute to Ferragamo's DNA. On request, the rear grille slats can be customised in the colours of the Italian flag, making each model a tribute to the Italian design.

Placca celebrativa '40 Anni Porsche Italia' Copyright © Dr. Ing. h.c. F. Porsche AG — **Commemorative plaque '40 Years of Porsche Italia'** Copyright © Dr. Ing. h.c. F. Porsche AG

Coprimozzo in colore Blusogno con scudetto Porsche dipinto di rosso, colore simbolo di Ferragamo Copyright © Dr. Ing. h.c. F. Porsche AG — **Hubcap in Blusogno color with Porsche shield painted red, Ferragamo's symbolic color**

Interiors: a journey into contemporary luxury
Inside, the experience continues with a symphony of fine materials and tailored tones. The 'Blusogno' leather, developed specifically for this project, covers the seats, GT sports steering wheel and gear lever. Blue paldao inserts define the dashboard and console, while Pebble Grey details recall the balance between modernity and tradition.

Taycan 4S edizione '40 Anni Porsche Italia'_logo Ferragamo bianco luminoso integrato nei sottoporta in alluminio spazzolato nero Copyright © Dr. Ing. h.c. F. Porsche AG — **Taycan 4S '40 Years Porsche Italia' edition_logo Ferragamo bright white integrated into the black brushed aluminium door sills** Copyright © Dr. Ing. h.c. F. Porsche AG

Every detail is taken care of as in an atelier: key cases, document holders, optional red trim for the boot and glove compartments, right down to the door surfaces in the Taycan, which are chromatically divided into blue and black for a play of refined contrasts.

Exclusive details: identity, heritage, craftsmanship
The dashboard of the 911 is enriched by an aluminum insert with the "40 Years of Porsche Italia" logo, while in the Taycan the exclusive badge is located on the center console. The black brushed aluminium door sills feature a white backlit Ferragamo logo, a clear signature of style.

L'orologio Sport Chrono sfoggia un quadrante con i colori della bandiera italiana Copyright © Dr. Ing. h.c. F. Porsche AG — **Sport Chrono watch, dial with colors of the Italian flag** Copyright © Dr. Ing. h.c. F. Porsche AG

911 Carrera 4 GTS edizione '40 Anni Porsche Italia'_i sedili in pelle ‘Blusogno’ con profili tubolari in color Pebble Grey Copyright © Dr. Ing. h.c. F. Porsche AG — **911 Carrera 4 GTS '40 Years Porsche Italia' edition_sedili in 'Blusogno' leather, tubular profiles in Pebble Grey colour**

The Sport Chrono chronograph features a dial with tricolor rings, in homage to Italy, and a red hand in line with Ferragamo codes. The car key also becomes a collector's item, coloured in 'Blusogno', and kept in a matching car cover, with the Porsche crest on the front and Ferragamo signature on the side.

A celebration of the most authentic Made in Italy, where artisanal savoir-faire meets technical vision to define a new standard of luxury customization. A Porsche to wear, a Ferragamo to drive.

Edited by Nicole Villa, Avion Luxury Magazine

Text source and photo: Porsche Italia Press Office