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06 June 2025

Aelia Duty Free Verona: the new flagship that celebrates love

Lagardère Travel Retail inaugurates a store inspired by Shakespearean romanticism, offering an immersive shopping experience between luxury, culture and local identity

Verona Airport saw the inauguration of the new Aelia Duty Free, a project by Lagardère Travel Retail Italia that blends commercial elegance and cultural heritage. Inspired by the famous story of Romeo and Juliet, the store transforms the shopping experience into an emotional journey through Veronese love and tradition.

 

From the entrance, passengers are greeted by the verses of the prologue of Shakespeare's play, engraved on the external columns. Inside, the design recalls the duality of the Montague and Capulet families, with floors in contrasting colors and a central balcony that pays homage to the most iconic scene of the tragedy.

 

Aelia Duty Free Verona Foto: Copyright © Ufficio stampa Lagardère Travel Retail Italia
Aelia Duty Free Verona Photo: Copyright © Lagardère Travel Retail Italia Press Office

The store's assortment includes:

  • perfumery and luxury cosmetics of well-known brands,
  • gourmet and confectionery, local and international,
  • wines and liqueurs of Italian and world excellence,
  • high quality tobacco,
  • fashion accessories,
  • authentic souvenirs that capture the spirit of Verona.

 

This opening represents a significant step for Lagardère Travel Retail in redefining the concept of duty free, integrating local storytelling and premium offering. Aelia Duty Free Verona is an unmissable destination for travelers looking for a shopping experience that combines culture, emotion and quality.

 
By the Editorial staff of Avion Tourism Magazine
Text source and photos: Copyright © Lagardère Travel Retail Italia Press Office

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