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06 June 2025

Heineken World Bar debuts in Asia

Two new locations inaugurated at Singapore Changi Airport to offer travelers an immersive experience of beer, design and international cuisine

Singapore Changi Airport, one of the most awarded airports in the world, enriches its gastronomic offer with the opening of the first two Heineken World Bars in Asia. This initiative is the result of a collaboration between SSP Group, a global leader in travel catering, and Asia Pacific Breweries Singapore, part of the Heineken Group.
 

The new premises are located in Terminal 2: one near Gate E, behind the Enchanted Garden, and the other near Gate C, next to the Water Lily Garden. Both offer an environment that celebrates the history and identity of the Heineken brand, with distinctive visual elements such as a "word wall" that tells the story of the brand's global presence and a photo wall that immerses travelers in the "World of Heineken".

 

 Foto: Copyright © Ufficio Stampa SSP Group
 Photo: Copyright © SSP Group Press Office


 In addition to the famous Pure Malt lager, the bars offer a menu of Western dishes, including burgers, pastas and snacks, designed to meet the needs of an international audience in transit.

 

This opening represents a significant step for SSP Group in expanding its presence in Asia and confirms Changi Airport's commitment to providing high-quality experiences to its passengers

 
By the Editorial staff of Avion Tourism Magazine
Text source and photos: Copyright © SSP Group Press Office
Photo Singapore: © Sisterscom.com, Shutterstock

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Singapore. Foto: © Sisterscom.com, Shutterstock
Singapore. Photo: © Sisterscom.com, Shutterstock
 

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