Classy Cocktails debuts in the Avolta duty free shops of Malpensa, Bergamo and Florence

Classy Cocktails enters airport travel retail with the debut in the Avolta duty free shops at Milan Malpensa, Milan Bergamo and Florence airports. The Italian brand of signature ready-to-drink cocktails, co-founded by mixologist Patrick Pistolesi, thus brings premium mixology into the travel experience.

The novelty intercepts the evolution of airport shopping, increasingly oriented towards the discovery of distinctive, quality products that are easy to buy before departure. For passengers, Classy Cocktails are a lifestyle proposal to take with them as a gift, travel souvenir or product to taste at their destination.

Each recipe is born from the experience of Patrick Pistolesi and aims to make the signature cocktail accessible even outside the bar, while maintaining attention to ingredients, taste and design. In Avolta stores, the brand is also enhanced by a dedicated display, designed to recall the iconic shape of the bottle and guide the shopping experience.

With its presence in airports, Classy Cocktails strengthens its position in the premium beverage segment and brings the Italian culture of drinking well into one of the most dynamic channels for national and international travellers.