11 July 2023
The exclusive Balenciaga Couture eyewear
First unveiled during the Couture Collection presentation in Paris, they revisit tradition starting with classic sunglasses but embellished in precious materials
For the first time in history, eyewear is part of the Balenciaga Couture collection, starting with classic sunglasses recast in precious materials. REGATA frames are solid, die-cast 18k gold. The HRH – short for “his/her royal highness” – is a sporty, wraparound style in galvanic 18k gold or palladium-plated milled aluminum.
Balenciaga Couture eyewear. Copyright © Balenciaga Couture
REGATA and HRH lenses are made of mirror-coated bio-nylon, treated with real gold or platinum. The BLACKOUT line features extra dark-tinted mineral glass lenses in acetate made from wood pulp cellulose and landfill-bound material, finished with 18k gold-plated temples.
Balenciaga Couture eyewear. Copyright © Balenciaga Couture
Following the 52nd Couture Collection presentation that took place at 10 Avenue George V, Paris on July 5th, 2023, a selection of pieces from the show is available in the Couture Store located at the same address and via couture.balenciaga.com - a turning point in the history of the House in terms of access.
Balenciaga Couture eyewear. Copyright © Balenciaga Couture
Una pagina web di nuova concezione offre articoli che hanno debuttato in sfilata ed esclusive per il negozio, da creare in una gamma di varianti di colore e da indossare durante un appuntamento di persona. Una novità assoluta nel settore della Couture e un approccio moderno alla tradizione, questa innovazione di vendita al dettaglio porta avanti il concetto di Couture Store, espandendo il mondo della couture al di là della sua cerchia standard.
A newly designed web page offers items that debuted in the show and exclusives for the store, to be created from a range of colorways and fitted during an in-person appointment. A first in Couture and a modern approach to the resolutely traditional, this retail innovation furthers the Couture Store concept, expanding the world of couture beyond its standard circle.
Edited by editorial staff, Avion Luxury Magazine
Text source and photos: Copyright © Balenciaga Couture
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