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12 March 2026

SAS partners with Google to track lost luggage

With find hub's "share item location" feature, passengers can send their baggage location in real-time to speed up retrieval

SAS Scandinavian Airlines enhances the digital experience of its customers by introducing the "Share Item Location" function within Find Hub. The new feature allows travellers to securely share the real-time location of a compatible tag or accessory directly with SAS teams, in case of lost luggage. The goal is to give you more control and peace of mind during your journey, while improving efficiency in your recovery operations.

 

How Location Sharing Works

Through the Find Hub app, passengers can view the tracked objects on the map. With the new feature, you can generate a secure, time-limited link and send it to SAS representatives via the Self Service Reporting Tool you already use for baggage reporting. This system allows Travellers to actively participate in the process and monitor the status of their luggage without having to contact support by phone.

The shared link provides SAS personnel with precise location information, facilitating faster and more targeted intervention. Sharing can be stopped at any time, and all data is protected by encryption.

 

More efficiency in baggage retrieval

Integrating the function into operational processes allows the airline to locate and return baggage in a more timely manner. SAS also works with partners in the travel ecosystem to ensure that the solution is fully interoperable. Several international airlines have already adopted Find Hub location sharing in their baggage handling process, with more to come.

An evolving digital ecosystem

SAS continues to develop digital tools designed to make travel easier and less stressful. The focus is on improving reliability, transparency and quality, offering passengers concrete technological solutions in the most delicate moments of the journey, such as baggage management.

 
SAS
Founded in 1946, SAS is Scandinavia's leading airline. Headquartered at Copenhagen Airport (CPH) and with secondary hubs in Oslo (OSL) and Stockholm (ARN), it carries more than 25 million passengers annually to 135 destinations in Europe, the USA and Asia. SAS has committed to achieving carbon neutrality by 2050. In September 2024, it joined SkyTeam, strengthening its global network.
 
By Editorial Staff, Avion Tourism Magazine 
Text source and visual photo: Copyright © SAS Press Office
Photo Copenhagen: Copyright © Sisterscom.com / Depositphotos

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